It’s not uncommon for websites built just a couple of years ago to become under-performers. The Internet is a dynamic, ever changing media and a year or two can make a huge difference.
There are three common reasons why websites drop in performance: 1) once good rankings for the website has been overpowered by competing sites and referral activity has decreased 2) the website has dropped out of search engines due to changes in search engine algorithms. 3) the landing page for referrals is poorly designed and/or lacks a clear call to action.
To secure and maintain a favorable search engine ranking it is important to update meta-files and adapt to changing algorithms. Refreshing your site’s content is a critical element in your online presence.
Contact us today for a free consultation on enhancing your website’s performance. It’s time to maximize your online potential.